302-10310 122 St NW, Edmonton AB, T5N 1M2

Other

25 Nov: Crowdfunding – Alternative Ways to Raise Business Capital

Crowdfunding – Alternative Ways to Raise Business Capital Crowdfunding is becoming an increasingly popular way of raising business capital in an alternative way. Its popularity is growing partly because there’s typically little to no risk involved in developing and implementing a campaign, and you aren’t tied to sometimes business-crushing interest rates associated with traditional loans…

11 Oct: Dissolving Grande Cache

Grande Cache in Alberta, which touts itself as a mountain oasis surrounded by spectacular wilderness, has announced its intention to dissolve as an official municipality and fold into the surrounding Municipal District of Greenview. The reason for this decision is primarily sited because of the economic downturn in Alberta. Mayor Herb Castle noted that, “it’s…

11 Oct: The Value of Joint Communications Partnerships with First Nations

More and more, municipalities are seeing the value of collaboration and creating joint strategies including economic development, and emergency communications. The importance of looking to surrounding First Nations for this same effort is invaluable in coming together to learn from each other and work on common priorities. When considering the join communications approach with First…

11 Oct: Developing an Effective Cannabis Education Campaign

On October 17, 2018, cannabis will be legal in Canada. The federal government introduced legislation to legalize cannabis in November 2017 and since then, there has been extensive public and stakeholder engagement by all levels of government. If your municipality hasn’t already adopted a framework for the impending cannabis legalization, it’s time to start looking…

25 Aug: Municipal Budget – Mobilizing Citizen Engagement

Municipal Budget – Mobilizing Citizen Engagement Budget season is here for many munis and it’s time to start considering what tools for mobilizing citizen engagement you’ll employ. Notice there isn’t an option of whether an engagement strategy will be used, only what kind. Gone are the days when a budget/corporate plan is prepared behind closed…

22 Aug: The Changing Terrain of Social Media Marketing

The Changing Terrain of Social Media Marketing Social media platforms can be extremely effective for getting your brand out into the digiverse and creating awareness around your product, but it is important to take heed of the ways that users are adapting to the changing landscape of social media. Audiences are becoming more and more…

27 Jul: The VR Experience: Hacking Engagement & Empathy

The VR Experience: Hacking Engagement & Empathy As digital spaces become more personal, communicators can use the virtual realm to create a shortcut to empathy for users. Sometimes it seems as society transitions into more digital spaces, feelings of empathy and understanding become fewer and far between as we increase the physical degrees of separation between…

27 Jul: Communicating Big Data: How to Create Story-Driven Infographics

Communicating Big Data: How to Create Story-Driven Infographics There is no better way to blend data, style, and content than with a well-crafted infographic. We live in the age of Big Data and it’s important as communicators we keep that in mind when conveying information to our audiences. While Big Data provides us with new…